Besides the usual excuses, like it was OK for lactose-intolerant people, and that it tasted better than real milk, it also announced to the squeamish lady playing the consumer it didn’t come from one of THESE, and at that moment, they did a quick cut to a close-up of a farmer pulling on a cow’s teat and a squirt of milk clanging into a pail. The housewife actually cringed in disgust.

Should be boffo with the people who crave raw milk and fear vaccines.

And, of course, we’d get additional points for slapping a “Non-GMO!” sticker on the bottles too. Pure H20 just like God intended, in the original order, none a’ them scary sciencish letters or unnaturally subscripted numbers for us!